The business model of Lending Tree is fascinating. They literally turned an industry on its head by forcing lending institutions to compete simultaneously for the business of a customer. The lasting image from their ad campaigns is of a series of bankers waiting on a staircase to present a proposal to a satisfied couple.

Your job is to take the same approach to leasing a copier. If you're looking to save costs with a copier lease, you need to make sure your vendors are competitve. Consider yourself a lending tree junior. The next time you have a question about a copier lease, you should be asking multiple brokers rather than just the manufacturer.

The situation at Lending Tree became a bit more complicated several years ago when they began offering their own rates side by side with the companies that use their service to reach potential clients. The potential for profit was too great for Lending Tree to resist, just like a copier manufacturer.

The margins on a Xerox copier lease or Canon copier lease can be astronomical. You need to make sure your money is being spent wisely and that your choice in copier lease vendors is after careful comparison. To paraphrase, when vendors compete, you win. Just be sure to ask the copier leasing agents to wipe their feet before they come inside.

If you're considering leasing a copier, please consider the Graphic Savings Group.